Many companies aren’t careful enough with how they should configure their infrastructure for a consistent, sustainable cold email campaign.
Even after setting up the basics liit’s beneficial in today’s world to go a step further with some additional configuration steps.
For example, setting up Domain-based Message Authentication, Reporting, and Conformanc your domain helps protect your email from cybercrimes while also improving your reputation among ISPs and ESP.
Another example is creating a domain for your cold email campaign with a separate IP so your email prospecting doesn’t impact communications with team and customers.
Trigger 2: Having Too Many Email Links or Images
Every email you send gets scrutinized by spam filters to determine how normal it looks compared to the billions of other senders.
Too many links, images, or having suspicious linking practices can trigger spam filters and increase the risk your Denmark Phone Number Data emails get marked as spammy.
To ensure your links and imagestry removing them from the first few emails sent to a new recipient.
In addition, be conservative in the number of links and images you use to prevent one of your templates from disrupting cold email deliverability for the entire campaign.
Trigger 3: Using Spammy Keywords or Messaging Tactics
One method spam filters have consistently used to remove spammy emails with success is the analysis of email content.
Specific words, phrases, or HTML formatting can be dead giveaways for spam filters because theinforming their filtering methods.
Even if they don’t flag you, most Austria Phone Number List spam filters will handle and treat spammy messaging differently.
To avoid this scrutiny, you need to be cautious of how you write your email content and stay aware of how specific messaging can impact your deliverability.
Trigger 4: Low Email Engagement Metrics
The most common trigger blocking marketers that use cold email is the volume and sending patterns of your email outreach.
Email sending volume is like a really tough game with levels: the larger your sending volume, the more scrutiny you’ll get from spam filters and more challenges you’ll have.
Especially when starting out with cold email, you should be careful in very day and increase volume by ramping up slowly over time.
To maximize your success with cold email, be constantly aware of how your sending